View original content to download multimedia:https://www.prnewswire.com/news-releases/lays-launches-new-brand-platform-no-lays-no-game-with-global-football-icon-thierry-henry-in-celebration-of-uefa-champions-league-tournament-301751429.html, COMTEX_424956942/2454/2023-02-21T08:04:09. Should we cut my sister out of the family inheritance? Be sure to follow Lay's Football on Instagram to stay informed on all UEFA Champions League and UEFA Women's Champions League partnership activations and more "No Lay's, No Game" news. The commercial then sees the stars recalling "memories" in which Lay's chips were a part of before Rogen tied the knot with a zombie bride. Thanks to Lay's, even more games will be played, forming even more bonds, and building stronger communities for those who deserve it the most. The female winners, aged 14 to 16, will have the once-in-a-lifetime opportunity to take their place in the opening ceremony of the UEFA Women's Champions League final, taking the banner to the middle of the pitch as official centre circle carriers. You can watch the entire. Join our mailing list to receive the latest news and updates from our team. Is there a problem with this press release? The facilities are already driving a positive change within their communities, with a total 810 participants benefiting through 1,427 hours of Lay's RePlay educational football programming. To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, today Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's most dedicated football fans to announce the "No Lay's No Game" platform - a campaign that surprises fans and confirms that the football watching . document.getElementById("ak_js_1").setAttribute("value",(new Date()).getTime()); This site uses Akismet to reduce spam. Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. PEOPLE first exclusively revealed that Rudd would be part of the Lay's Super Bowl commercial last month, while premiering a teaser for the commercial. Both the Lay's RePlay pitch programme and the eagerly awaited return of the 5v5 tournament cement the brands' commitment to supporting young athletes and driving positive change in local communities through the power of sport. Why are they on a retro road trip? From everyday occasions to family holidays, to memorable moments with friends, everyone has joyful memories with Lays a brand thats been there, spreading smiles for decades, said Rachel Ferdinando, senior vice president and chief marketing officer, Frito-Lay North America. Responsible for PepsiCo Snacks (Lay's, Cheetos, Doritos . The campaign will give consumers the best . Gli articoli sono stati selezionati e posizionati in questa pagina in modo automatico. While looking for it, the girl finds soccer champion Leo Messi on the other side of the fence, eating Lays chips. Martens commented: This years Lays campaign is exactly what Lays is all about: fun and joy. Join in the conversation online and enjoy the 2021 Men's and Women's UCL matches with Lay's and #BETTERTOGETHER. We also use third-party cookies that help us analyze and understand how you use this website. The official licensed stores are operated by 3rd party commercial partners appointed under license by UEFA. Plus, how Wayne Rooney's D.C. United resembles his Derby County teams, why Austin handed St. Louis a golden chance, and much more 7 Top Sites for Champions League Betting in February 2023 7.1 Bet365: Our top choice for UCL 7.2 Ladbrokes 7.3 William Hill 7.4 Betfred 7.5 Paddy Power 8 Champions League Betting - Frequently Asked Questions 8.1 What events does the Champions League consist of? can dogs sense pregnancy and become protective; seafolly ruched v neck one piece swimsuit; antonio conte fifa 20 face The upcoming Super Bowl game will feature a battle between the Los Angeles Rams and the Cincinnati Bengals. For more information, visit www.pepsico.com, and follow on Twitter, Instagram, Facebook, and LinkedIn @PepsiCo. I love Paul and I love Lays, so co-writing this Super Bowl spot was really a no-brainer! said Rogen. I am a FIBA and German DBB/BBL officially licensed sports agent, Founder and Managing Director of The Champions Agency based in Rotterdam, the Netherlands. Uefa bears "primary responsibility" for the catastrophic organisational and safety failures that turned last season's Champions League final into a horrific, traumatic experience for. Lays has unveiled a new brand platform - 'No Lay's, No Game' - enlisting global football icon Thierry Henry to help celebrate the 2022-2023 UEFA Champions League (UCL) tournament. Join in the conversation online and. Lays first 2022 Super Bowl teaser had a mysterious vibe, with a man chanting Oh, Seth Rogen, oh, Seth Rogen, where are you? Cheese Flavor Series (not to be confused with goat. Triggered by the irresistible sound of a bag of Lay's being opened, Pogba breaks from his pre-match warm-up to join in the fun as Lay's brings the community together. Instagram Post: This Lay's Dill Pickle Dip is kinda a big dill. Lay's engaging digital content, as well as distinctive point of sale at shelf and search, will bring football home with a stadium-worthy fan experience. Of that revenue figure, 41.6 . But this is a new level. Lays celebrates its status as Proud Partner of the UEFA Champions League and UEFA WomenS Champions League in a new ad starring Lionel Messi. Ranch Dip Seasoning Salt & Pepper to taste Fresh dill for garnish 1 bag Lay's Kettle Cooked potato chips DIRECTIONS . There are no seedings and no country protection, so clubs can face opposition from the same national association and teams they previously came up against in the group stage. All rights reserved. Goodell's statement lays out these rules that the NFL later presented, according to The Christian Post, as basic guidelines for hosting a Super Bowl game:-"Churches can legally host Super Bowl parties on their premises;-Churches may show the game on whatever size screen they want; Drove PepsiCo brand and football activation agenda with Albert Heijn (e.g. Building upon its continued premiere partnership with the UEFA Champions League, the Lays G.O.A.T. The 2021 effort in support of the brands largest global platform Mens UEFA Champions League and UEFA Womens football leads with the very best in players, sport, and of course, snacks. The commercial features the breadth of the food and beverage portfolio and is aimed to excite fans gearing up for Super Bowl LVI with the help of five beloved Super Bowl Champions. ''We took a lot of bad shots, I definitely did, but we got the win, though . Major League Baseball's longest losing streak Basketball Clyde . To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, today Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's most dedicated football fans to announce the "No Lay's No Game" platform - a campaign that surprises fans and confirms that the football watching . This will be Lay's first Super. In a subsequent teaser, Paul Rudd joined in on the fun and hinted at a road trip. Assistant track coach 2014-2022; head track coach 2022 Guy Lewis: Athletics Head basketball coach 1956-1986: . With the UEFA Champions Leaguein the spotlight, the PepsiCo-owned brand Lays grabs the moment and surprises fans around the globe with a limited-edition range of potato chips that celebrate soccers G.O.A.T. The UEFA word, the UEFA logo and all marks related to UEFA competitions, are protected by trademarks and/or copyright of UEFA. Turns out, Rogen wont be the only famous face in the ad on game day. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than$1 billioneach in estimated annual retail sales. north down election results 2022. cute pajama sets pink; where is anne lister buried; f1 tickets cancellation policy; journal of pain medicine; what happens in basic training for the dogs? Messi said:"Football is the world's greatest sport, with one of the key reasons being the power the game has to unite, connect and bring joy, especially in these times. It's unthinkable to watch football without Lay's. Since the first Lay's RePlay pitch launched in 2021, the initiative has provided over 5,000 hours of programming, positively impacting nearly 50,000 community members. UEFA Champions League 2022/2023 quarter-finals draw schedule confirmed. I have been able to experience first-hand the impact that sport and football can have on everyone's life and thanks to the synergy between the UEFA Foundation and Lay's RePlay, we are having a positive impact on thousands of people who otherwise could not have a place where to play. Garlic Powder tsp. Email us atexclusive@the-sun.comor call212 416 4552. Leading negotiation team for annual 2022 commercial negotiations with Ahold Delhaize for total Benelux (Albert Heijn & Delhaize). The first legs take place on Tuesday 11 and Wednesday 12 April, with the returns scheduled for 18 and 19 April. pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. Yes. Gatorade will immediately put the freshly laid pitch to good use as it kicks off the national Italian final of the all-women's Gatorade 5v5 tournament, which for the first time coincides with PepsiCo's wider sponsorship of the UEFA Women's Champions League final. Cut to 2022, and the brand got its ad rollout out on an odd start. Soon, everyone joins in, kicking the fake ball. "Lay's brings a fresh perspective to the everyday like watching a match from your couch with a bag or bowl next to you," said Sebnem Erim, Vice President, Marketing, Global Foods, PepsiCo. The commercial features the breadth of the food and beverage portfolio and is aimed to excite fans gearing up for Super Bowl LVI with the help of five beloved Super Bowl Champions. With stakes this high, "No Lay's, No Game" seeks to ensure football fans across the globe know that Lay's has been absolutely essential and there to bring the fun, excitement, and taste to every unexpected, high intensity moment the sport has given us all throughout the years. The campaign kicks off with an in-game spot starring two comedic masterminds who have brought hilarity to fans on the big and small screens for years irreverently funny best friends Seth Rogen and Paul Rudd. The stars of the commercial include Marvel's Paul Rudd and comedian Seth Rogen. I also continue to be a passionate advocate for women in corporate leadership positions . With the UEFA Champions League in the spotlight, the PepsiCo-owned brand Lay's grabs the moment and surprises fans around the globe with a limited-edition range of potato chips that celebrate soccer's G.O.A.T. The ceremony begins at 12:00 CET and will be streamed live on UEFA.com. "Are you nervous?" I am proud to share that in new ways this year with Lay's and some truly unique initiatives. Messi is no stranger to advertising. Lay's premieres a new global campaign centered on uniting and bringing joy to people around the world through football. LIONEL MESSI, PAUL POGBA AND LIEKE MARTENS BRING MATCH-DAY JOY HOME IN NEW CAMPAIGN. As reported in The Herald , Hazon has pointed out . The full draw procedure will be confirmed in due course. Lay's revealed its Super Bowl 2022 commercial on Feb. 2, and it finally explains that eerie teaser and what Rudd and Rogen were getting into in the old convertible. player, Lionel Messi, and the passion for the game, thus making fans' tradition of enjoying a match (whether on the sofa or at a pub) even Lays revealed its Super Bowl 2022 commercial on Feb. 2, and it finally explains that eerie teaser and what Rudd and Rogen were getting into in the old convertible. A girl who eats Lays potato chips nearby comes up with the idea of continuing the game with an invisible ball. For the best possible experience, we recommend using. Anthony Edwards scored 25 points, D'Angelo Russell had 19 and the Minnesota Timberwolves survived a late scare and won their third straight game, 112-109 over the undermanned Philadelphia 76ers on Saturday night. Stay Golden, the video is basically a huge montage of fictional (Im assuming) memories the two have shared, from terrifying plane rides where Rudd admitted he hadnt seen any of Rogens movies (even the ones he was in), Rogen buying a haunted house and marrying said ghost, and, of course, road trips. I love working with Seth because we always have a good time together, said Rudd. Super Bowl LVI marks the second year in a row that an NFL team in the Super Bowl will play at their home stadium. In this video titled, "Thierry Visits"Henry kicks-off "No Lay's, No Game" in a very literal way. Lay's RePlay brings new pitch to Turin | UEFA Women's Champions League | UEFA.com Lay's RePlay, a global initiative created in partnership with the UEFA Foundation for Children and. It was at this velodrome, during the . Yet this doesnt stopsome pedestrians from engaging in an impromptu football game on the street. The 2021 event saw a face-off between the Tampa Bay Buccaneers and the Kansas City Chiefs at Tampa's Raymond James Stadium. News & Info about TV Spots from all around the world. He has starred in commercials for several other brands, including Gatorade, Pepsi, and adidas. Seth Rogen Paul Rudd Super Bowl LVI zombies Commercial Rogen and Rudd have starred together in comedies like Knocked Up and This Is 40, but Rudd confirmed in a Feb. 11 interview with Yahoo Finance that the two actors dont have any shared projects in the works. No use for commercial purposes may be made of such trademarks. UEFA Champions League - UEFA Champions League quarter-final, semi-final and final draws - News, Great Champions League quarter-final goals, The ceremony begins at 12:00 CET and will be streamed live on UEFA.com, The draw will be streamed live on UEFA.com from 12:00 CET on Friday 17 March. From selecting the materials to the installation itself, Lay's RePlay pitches are designed to minimise the impact on the environment, biodiversity and community in each country. If they were, the surprising, superstar striker stayed to watch the match, but if they were Lay's-less, he left in search of supporters who were whistle ready. CFO for small to mid-size growth companies in technology, SaaS or services (business and consumer). Use of UEFA.com signifies your agreement to the Terms and Conditions and Privacy Policy. We're looking forward to creating these moments with this year's program.". And the campaign kickoff with the Henry stunt is just the start - throughout the remainder of the 2022-2023 Men's and Women's UEFA Champions League tournaments, fans should look out for more exciting and unexpected moments from the "No Lay's, No Game" platform including: even more football superstar surprises, engaging digital . To celebrate the countdown to the 2022-2023 UEFA Champions . The round of 16 is spread across four matchweeks, concluding on Wednesday 15 March. The Super Bowl is known for airing the best commercials of the year. Apartment Arena, sees Leo Messi and Lieke Martens sparking an energetic stadium atmosphere as they unite an apartment building in watching the game together but apart from their balconies. "Please, this brings back so many good memories," Rogen responds while eating a chip. dec. 2019 - sep. 2021 1 jaar 10 maanden. This campaign brings Lays back to the Super Bowl in a huge, hilarious way by staying true to our brand purpose and reminding us to Stay Golden no matter what life throws our way.. Throughout the remainder of the 2022-2023 Men's and Women's UEFA Champions League tournaments, fans should look out for more exciting and unexpected moments from the "No Lay's, No Game" platform including: even more football superstar surprises, engaging digital content, pitches built around the world, in-store and on special-edition packaging, and one GOAT-filled commercial. Lay's is one of the brands that makes up Frito-Lay North America, the $19 billion convenient foods division of PepsiCo, Inc. (Nasdaq: PEP), which is headquartered in Purchase, NY. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. Later this year, Lay's is opening multiple new pitches worldwide to enable more inclusion, access and joy to young footballers who might dream to one day compete in the UEFA Champions League. 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